Cruelty-free

Introducing: Limited Editions Organic Lemon Moisturizing Potion #4

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Moisturize, Brighten & Heal Welcome our latest Limited Edition Organic Potion. As promised, we listed to your requests and have created an oil that moisturizes, brightens and heals skin. This time we used a new oil – Kukui nut oil. Kukui is a Hawaiian natural moisturizer rich in essential fatty acids, vitamins and antioxidants that … Read more

Why cruelty-free is the only way to go

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Photo by Raphael Lovaski on Unsplash Believe it or not, cruelty-free beauty branding goes back all the way to the 1950s, when English aristocrat Lady Dowding suggested makers of fake fur use the slogan ‘Beauty without Cruelty’. Later, this would become a charity that’s still running to this day (while in America, a similar sentiment … Read more